ETC publishes new edition of Long-Haul Travel Barometer
Sentiment Survey & Index
The Long-Haul Travel Barometer monitors travel sentiment in the most relevant outbound travel markets for Europe: Brazil, China, Japan, Russia and the United States of America (US). The tool jointly launched by the European Travel Commission, the European Tourism Association and Eurail Group supplements existing tourism statistics with information that looks ahead into the future and helps destinations and industry stakeholders to better understand the development of the travel demand from these markets.
This issue of the Barometer reveals that the long-haul travel sentiment index in Japan, Russia and the US improves in the last four months of 2018 compared to the same period last year. The strongest boost is seen in Russia, where 1 in 3 (33%) respondents are likely to take a trip outside the Russian Commonwealth before the end of 2018, reflecting the ongoing economic recovery and improving consumer confidence. By contrast, index values in Brazil and China stagnate at a similar and not as positive level as reported in September-December 2017.
We have summarized the key results in a brief infographic that you can download here: Long-Haul Travel Barometer Edition 14/2018.