Within the framework of the 2018 EU-China Tourism Year (ECTY), ETC coordinated the participation of 75 NTOs, regional DMOs and private industry partners from 26 different European countries in four major travel trade shows in China:
A total of 1,033 prescheduled appointments between co-exhibitors and Chinese hosted buyers were arranged at the ECTY Pavilion during these trade shows. In addtion, ECTY was the official partner of these events.