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Tourism EXPO Japan 2024

Join ETC in Japan's Leading Trade Show

Jointly organised by the Japan Travel and Tourism Association, the Japan Association of Travel Agents (JATA) and the Japan National Tourism Organization (JNTO), Tourism EXPO Japan is a four-day B2B and B2C travel exhibition exclusively focused on the Japanese travel market. Last year the event brought together more than 150,000 visitors, offering a fusion of opportunities, ranging from business meetings, insights sharing, discussions, and direct business-to-business and business-to-customer promotions. In 2023, ETC’s EUROPE Pavilion gathered 11 co-exhibitors, NTO members and partners.

This year’s pavilion will host 16 NTO members and partners. Registrations are now closed.