ETC undertakes a number of global trade and consumer marketing campaigns as well as media activities that highlight the diverse and unique travel experiences Destination Europe has to offer. These campaigns build and leverage synergies between National Tourism Organisations and their partners to increase overall awareness of Europe as a travel destination.
Building a distinctive image of Europe as a travel destination in long-haul markets
Creating an ecosystem of engaging travel content
The Marketplace for China's Travel Industry
The Oscars for travel journalists in Brazil
Increasing awareness of Europe being open to Canadian travellers
A Promotional Video Campaign in China
Inspiring Europeans to travel once again
Connecting Europe and South America
Restoring confidence in transatlantic travel
Co-branding of Promotional Campaigns
Converting travel aspirations into action when the time is right
Connecting European destinations and Chinese buyers via 1-on-1 virtual meetings
Brazil virtual B2B matchmaking event
Reconnecting with China's major source markets
Promoting European extraordinary travel experiences in China
Inspiring Europeans to get ready to travel again
Showcasing thematic pan-European products and experiences
Europe’s hidden gems in the Big Apple
Boosting travel to all corners of Europe
Bringing European Christmas traditions to the heart of the Sichuan province
China-targeted B2B matchmaking events
Raising China’s awareness of Europe as a travel destination
ECTY participates in the biggest Chinese travel fairs
Building a symbolic bridge of light between Europe and China
Chinese influencers immerse themselves in 'Destination Europe'
Connecting European destination to Brazil's travel trade
ECTY familiarization trips bring 200 top Chinese tour operators to Europe
Travel tips for Chinese travellers
Chinese tour operators deepen their knowledge of Europe
Connecting European destinations to Brazil's travel trade
