Results of the latest Long-Haul Travel Barometer (LHTB) indicate that confidence for travel to Europe in summer 2020 is weak across all six markets monitored. What is significant, however, is that after more than two months of confinement, citizens in some of the markets are finally starting to dream of resuming travel. Whether their plans will become a reality will ultimately depend on the development of the COVID-19 outbreak over the coming months, and the travel restrictions in place. Insights are based on data collected in April 2020.
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The Long-Haul Travel Barometers are a series of infographics that provide forward-looking information about short-term travel trends among potential travellers from Brazil, China, Japan, India, Russia and the US. The infographics shed light on travellers’ preferences, motivations and barriers related to travelling to and within Europe. Results are based on 1,000 interviews conducted in the six markets every four months. The Barometers are part of the joint project “Long-Haul Travel Sentiment Survey & Index” of the European Travel Commission (ETC), the European Tourism Association (ETOA) and Eurail B.V. and TCI Research. Full results are available to the members of partner organisations only.
This project is co-funded by the European Union.