Joint industry campaign to inform and inspire Europe’s citizens to travel once again
Discover moreETC and Eurail launch new award in line with the European Year of Rail
Get involvedThe alliance calls to mitigate the impact of COVID-19
Learn moreThe European Travel Commission (ETC) is the non-profit organisation responsible for the promotion of Europe as a tourist destination in third markets. Our 32 member National Tourism Organisations work together to build the value of tourism for all the beautiful and diverse countries of Europe through cooperation in sharing best practices, market intelligence and promotion.
Our research activities are meant to deliver the intelligence support necessary to keep a competitive edge in the global tourism market.
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We promote Europe as the worldwide number one tourist destination in key overseas markets on behalf of our member organisations.
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We raise awareness and understanding among national European authorities and the general public of the importance of tourism and its development.
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Our membership comprises 32 National Tourism Organisations (NTOs) from 31 member countries in Europe.
Our membersSince ETC’s establishment in 1948 our mission has remained largely unchanged; to promote Europe as a tourist destination in key long-haul markets.
Our historyWe explore and develop activities and cooperation with the travel industry by building alliances to create advantages for tourism in Europe.
Our partners
