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ETC WEBINAR – EUROPEAN TOURISM: TRENDS AND PROSPECTS Q2/2025

  • This event has passed.

European Tourism Trends & Prospects is a series of quarterly reports that offer a concise analysis of key economic and tourism trends in Europe and in relevant outbound markets. Quarterly reports are meant to provide the know-how necessary to monitor the short-term development of European tourism.

Tourism Economics will provide an overview and insight into the latest developments in the European travel sector and examine how persistently high travel costs are impacting tourism demand in the region. Furthermore, Aline Hilsabeck from Sojern will provide an insight into how recent events, such as the US tariffs are affecting travel sentiment and booking behaviour.

The webinar will provide European tourist destinations with insights on:

  • The Status Quo of European Tourism & the Broader Macroeconomic Environment
  • Key Economic & Tourism Trends
  • The Latest Aviation Trends for Inbound Tourism to Europe
  • Special Focus: Travel Cost Sensitivity

Please note that the webinar is hosted by ETC and Tourism Economics.

Register here

The webinar will be held on Tourism Economic’s platform, ON24. Please check your junk and spam folders for your confirmation email. It is encouraged to register even if you are unable to attend the live session as all registrants will receive a link to access the recording shortly after the event.

Event Details

June 19 at 2:30 pm
Event Category:

Speakers

Chloe Parkins

Chloe is a Lead Economist with Tourism Economics, specialising in European tourism forecast services. On top of forecasting, she takes a key role in European consultancy work including regular outputs for the ETC and STR. She previously worked on both the industry and macro services within Oxford Economics for seven years where she developed her skills in forecasting, modelling, data visualisation and bespoke consulting work.

Jennifer Iduh

Jennifer Iduh is currently Head of Research and Insights at the European Travel Commission (ETC), a non-profit organisation responsible for the promotion of Europe as a tourist destination in third markets.

In that capacity, Jennifer is responsible for research and reporting into different source markets and the identification of key trends and opportunities for European tourism. Jennifer is also in charge of research activities linked to the European Commission (EC) and other research partners such as the World Tourism Organisation (UN Tourism), the World Travel and Tourism Council and the European Tourism Association (ETOA), amongst others.

Jennifer’s knowledge in market research is backed up by four years of working experience at the World Tourism Organization (UN Tourism), where she provided support to the Tourism Market Trends department and the Travel department.

Aline Hilsabeck

Aline Hilsabeck is a seasoned data analyst from San Francisco, California and now based in Dublin, Ireland with over two decades of experience in digital marketing and analytics. She currently serves as a Principal Analyst at Sojern, where she specializes in travel insights, helping brands uncover impactful data to better understand their customers. Her expertise spans online advertising, travel marketing, programmatic media, and travel data.