Over the past year we have seen Europe’s tourism sector reach the depths of despair, yet there is an unmistakable willingness among consumers, travel suppliers and governments to see good arise from this crisis. We all want to see a model for tourism that genuinely works to restore life and livelihoods through regeneration, rather than rumbling onwards in a way that does ‘less bad’.
So, what does ‘good’ look like and what do Europe’s tourism decision makers need to know in order to put destinations on the path to a regenerative recovery?
On Tuesday 2nd March at 3pm CET, the European Travel Commission will partner with TOPOSOPHY for a 60 minute webinar that sets out the basics of Regenerative Tourism; from Strategy to Practice, together with expert practitioners in this field. We look forward to welcoming: