A new video produced by the European Travel Commission (ETC) provides tourism professionals with key figures and travel patterns of the US travel market to Europe in only 3 minutes. The motion infographic displays relevant insights on Europe’s largest source market (the US) and features relevant information such as the number of arrivals to Europe, growth rate, shares and prospects. It also outlines the average US traveller profile. “As an international organisation responsible for the promotion of Europe as a tourist destination, we aim at providing our members and tourism professionals with swift and easy to access information to the wealth of market intelligence collected in ETC studies and reports”, said Eduardo Santander, CEO of the European Travel Commission.
The US holds Europe’s largest share of International Tourist Arrivals. In addition, improving economic conditions suggest a positive recovery in the US in the coming years as the country shows signs of a solid rebound supported by a stronger US Dollar, higher disposable incomes, and an increase in power spending and business and consumer confidence. Moreover, future prospects for this market remain optimistic with US tourist arrivals to Europe expected to increase. Enjoy the video!