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European Tourism 2014 – Trends & Prospects (Q2/2014)

Publication date:
Jul 2014





Data for the pre-summer period confirm handsome growth for European tourism this year. The persistent appetite for European tourism – from both intraregional and overseas markets – boosts growth in the region, and consolidates the upward trend which began after the global economic and financial crisis.

Virtually all 22 ETC members reporting international tourism data through March-June show continued growth into 2014. Overnights persistently grow at a more moderate pace than arrivals, as demand for shorter breaks outside the main holiday season recovers. Spain (+9% in arrivals and +12% in overnights) and Germany (+4% and +5% respectively) are notable exceptions, not least for their comparatively high reliance on European tourism.