Below is the list of questions and answers about this Request for Service.
The supplier is expected to design simple advertising assets based on the content provided by the project partners. A creative concept is not required, but a visual direction may be developed to ensure coherence across formats and placements.
The core communication, ad copy, and calls-to-action should be in Brazilian Portuguese. Occasional use of English may be considered when relevant.
The campaign will feature all partners and countries part of the geographical scope. The weighting should be as follows:
– San Marino: 30%.
– Emilia Romagna: 30%.
– Assisi: 10%.
– Loreto: 10%.
– Chiusi della Verna: 10%.
– Rab Island: 5%.
– Greece (Mystras, Nafplio, Monenvasia, Florina, Kastoria): 5%.
